Product Owner

Requirements:

• At least five years of relevant experience in product ownership, technical MarTech, e-commerce business analysis, or comparable digital delivery
• Hands-on ownership of Shopify or Shopify Plus websites, including app integrations, theme customizations, product discovery, and checkout flows
• Understanding of Shopify Liquid logic sufficient to define requirements and collaborate effectively with developers
• Strong business analysis skills, including process mapping, workflow documentation, documenting system dependencies, and creating user stories and acceptance criteria
• Experience managing product roadmaps, engineering backlogs, sprint planning, and releases using tools such as Jira or Asana
• Ability to make website updates, configure functionality, and perform initial troubleshooting independently, with sound judgment about when developer support is needed
• Experience working directly with developers and DevOps from requirements through deployment
• Strong understanding of MarTech integrations, including CRM, marketing automation, analytics, and customer data platforms
• Familiarity with Klaviyo, GA4, GTM, and tracking or attribution technologies
• Experience organizing UAT and QA and assessing enhancements against acceptance criteria
• Familiarity with CI/CD deployment workflows and practical use of AI tools in development, documentation, or testing
• Ability to translate commercial requests into technical deliverables and demonstrate measurable results
• UI/UX exposure preferred; design or implementation ownership is not required
• Experience with healthcare practitioner portals, patient journeys, B2B/B2C commerce, or healthcare e-commerce preferred

Responsibilities:

• Partner with commercial and marketing leaders to map healthcare professional-to-patient journeys and translate business needs into technical requirements
• Document processes, workflows, system dependencies, user stories, and acceptance criteria
• Own product roadmaps, prioritize engineering backlogs, and coordinate sprint planning and releases
• Work with developers and DevOps to resolve dependencies and deliver website enhancements
• Manage improvements to our Shopify storefronts and web portals, including landing pages, templates, product discovery, app integrations, and checkout functionality
• Perform routine website updates, functionality configuration, troubleshooting, testing, and enhancements
• Monitor site speed, uptime, mobile responsiveness, and customer experience across practitioner and consumer journeys
• Lead UAT, QA, and regression testing to validate functionality before deployment
• Oversee integrations and data flows between Shopify, CRM, lifecycle marketing platforms, customer data platforms, and analytics tools
• Manage tracking infrastructure, including GA4, GTM, pixels, and server-side tracking, to support accurate attribution
• Maintain an inventory of MarTech tools, Shopify apps, and SaaS subscriptions, and assess license usage, ROI, and vendor service levels
• Apply AI tools across the software development lifecycle, including requirements drafting, ticket generation, documentation, code-review support, and testing
• Collaborate with engineering and DevOps on CI/CD workflows, automated deployments, regression testing, and rollback procedures
• Work with designers to clarify customer journeys and turn UX needs into actionable requirements
• Measure release outcomes using relevant commerce and customer-adoption metrics

Technologies:

• AI
• CI/CD
• CRM
• DevOps
• Support
• JIRA
• Liquid
• Marketing
• Mobile
• Product Owner
• Shopify
• Web
• UX UI Design

More

We are a growing health and wellness company based in Palm Beach Gardens, Florida, founded nearly a decade ago. We develop nutritional supplements focused on digestive, immune, cellular, mitochondrial, and detoxification support. Our practitioner-focused business combines proprietary ingredient technology, in-house scientific capabilities, and education for functional and integrative healthcare providers. Backed by private equity, we are expanding the digital experiences that connect healthcare professionals with their patients. This E-Commerce & MarTech Product Owner role offers a base salary of $120,000–$145,000 plus a 15% bonus, with fully remote or hybrid arrangements considered. You will report to our CMO and work closely with commercial, marketing, and engineering leaders. The role offers ownership of Shopify storefronts, practitioner portals, and patient purchasing experiences, along with the opportunity to shape technical delivery and improve conversion, checkout completion, site performance, and customer adoption.

last updated 43 week of 2026